Fostering Internet-based Values of the Environment

Juana Castro Santa

Postdoctoral researcher

2018-2022: PhD in Environmental Science & Technology, Universitat Autònoma Barcelona (Spain) Honors: Cum Laude 2015-2016: MSc in Brain and Cognition, Universitat Pompeu Fabra (Spain) 2011-2012: MSc in Economics, Universidad de los Andes (Colombia) 2008-2011: BSc in Economics, Universidad de los Andes (Colombia)

As postdoctoral researcher on the project, I am responsible for the experimental research design and theoretical development addressing whether environmental stewardship is triggered by Digital Relational Values (DRVs) in social media. I lead the experimental methodology, designing and implementing an experiment with a selected group of participants involving systematic exposure to curated social media content over a defined period, alongside pre- and post-exposure measures of DRVs and stewardship behaviour.